On February 8, 2008, video game developer/publisher Activision Publishing filed to protect the trademark DJ Hero in relation to “computer game software and related instruction manual sold together as a unit; interactive video game programs; computer game discs; downloadable software for use in connection with computer games; video game controllers; interactive video game comprised of a CD or DVD sold as a unit with a video game controller”.
Other than a custom Guitar Hero turntable mod reported by Gizmodo (and GameTrailers.com), and some wishful thinking by gamers, this trademark filing is the first indication of Activision’s future plans for the franchise, as well as peripherals beyond guitars.
While you wait for DJ Hero to arrive, Mork suggests you take a look at the DJ Dictionary. You might have your baby scratch technique down. But you’re gonna need to know how to crossfade your bubble scratch hamster style to avoid that GAME OVER train wreck.
Source: Trademork.com
Read more: Kotaku - Activision Trademarks DJ Hero
Read more: ars technica - Activision applies for DJ Hero trademark
Read more: Gamespot - Activision trademarks ‘DJ Hero’
Read more: 1UP - Activision Files Trademark for ‘DJ Hero’
Read more: ripten - Activision File Patent for a DJ Hero Video Game
Read more: GameDaily - Activision Trademarks DJ Hero
Read more: Eurogamer - Activision coy on DJ Hero
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