On February 12, 2008, Elvis Presley Enterprises filed to protect the trademark The Elvis Las Vegas and The E Las Vegas in relation to goods and services in three categories:
“real estate services for residential apartments, condominiums and retail establishments”
“casino, golf course, sporting events and entertainment services, namely, live performances featuring musicians music and singers, prerecorded music and video, dancers, magicians, actors, acrobats and comedians” and…
“resort hotel, hotel, restaurant, bar, lounge services, arena services, namely providing facilities for sports, concerts, theater, conventions and exhibition; providing theme park services; cafes; cafeterias; catering; child care; cocktail lounge buffets; cocktail lounges; hotel services for preferred customers; spa services; providing banquet and social function facilities for special occasions; providing convention facilities; providing facilities for exhibitions; snack bars”.
The majority of Elvis Presley Enterprises (85%) is owned by CKX, Inc., owner of 19 Entertainment, creator of American Idol. CKX Chairman Bob Sillerman announced plans in 2006 to turn Graceland and the surrounding areas into an international tourist destination and double the 600,000 annual visitors. Sillerman has stated that a new hotel is a possible component to these plans.
Mork wonders if The Elvis Las Vegas will be in Memphis in the area around Graceland, or if Elvis Presley Enterprises is actually planning a resort hotel in Las Vegas. In any case, you can go home now. Mork has just left the building.
Source: Trademork.com
Read more: HotelChatter - An Elvis-Themed Hotel Gets One Step Closer to Actuality
Read more: ElvisNews.com - EPE Filed The E Las Vegas Trademark?
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