On December 20, 2007, pop star Avril Lavigne, through her management company Avril Lavigne Music & Entertainment, filed to protect the trademark Avril Lavigne in relation to "fragrances and perfumery; after shave; pre-shave; bath oil; bath soap; shower gel; body shampoo; deodorant for personal use; tissues impregnated with cosmetic lotions; ...

On December 19, 2007, Japanese media conglomerate Sony Electronics filed to protect the trademark Zappin in relation to "digital audio players and recorders which use integrated circuits as recording media; audio tape players and recorders; audio disc players and recorders; hard disc audio players and recorders; car audio systems". Mork wonders ...

Update: Over two and a half months after Mork reported the name change, Pizza Hut unveiled plans today (April 1, 2008) to introduce a line of new Tuscani pastas on April 6th. The nation's largest pizza chain said the Pasta Hut name is just an April Fool's joke to bring ...

Update: (02/10/2008) And there it is. Sony Ericsson unveils the XPERIA X1. _____ On January 10, 2008, mobile phone maker Sony Ericsson filed to protect the trademark Xperia in relation to "cellular or mobile phones featuring the capacity to function in any number of extra ways beyond just as a phone". Mork's ...

Update: Well, that was a short-lived rumor. Watch The Digg Reel on Revision3. _____ On January 9, 2008, community-based news website Digg filed to protect the trademark The Digg Reel in relation to "entertainment services in the form of providing a series of audiovisual programs". The Digg Reel is rumored to be an ...

On January 8, 2008, Samsung Electronics filed to protect the trademark SyncPaper in relation to "electronic ink display devices". The filing suggests the potential devices would include "computers, computer monitors, workstations, telephones, digital multimedia broadcasting receivers, MP3 players, television receivers, electronic calculators, notebook computers, CD players, DVD players, personal digital ...

On January 2, 2008, KISS guitarist and vocalist Gene Simmons filed to protect the trademark Gene Simmons Wet in relation to "bottled spring water, bottled drinking water and bottled flavored water drinks". Its not surprising that Simmons, a tireless entrepreneur and self-promoter, wants a piece of the bottled water business. But ...

On December 20, 2007, General Motors Corporation filed to protect the trademark Provoq with regard to an automobile. Mork's been sitting on this one waiting for more info besides some weird name to surface. And today it did... From Autoblog: "GM CEO Rick Wagoner will also debut a concept vehicle tomorrow at ...