On March 18, 2008, Disney Enterprises, Inc. filed to protect the trademark Luigi’s Flying Tires in relation to “amusement park services”. Mork suspects that Luigi’s Flying Tires will be what Disney previously announced as Luigi’s Roaming Tires, which is part of the new 12-acre Cars Land and the $1.1-billion makeover of California Adventure set to open in 2012.
According to the Los Angeles Times Travel Blog, Luigi’s Flying Tires is an update of Tomorrowland’s original Flying Saucers futuristic bumper-car ride. Instead of piloting a flying saucer, riders in the new Luigi ride will steer a big-rig truck tire through tilting towers of retreads. Luigi, of course, is the likeable co-star of the Disney-Pixar animated feature “Cars”.
Disney has also filed to trademark Mater’s Junkyard Jamboree and Radiator Springs Racers for theme park rides. On Mater’s Junkyard Jamboree, riders will sit in a cart towed by a tractor that spins through Mater’s junkyard. While Radiator Springs Racers will be an indoor-outdoor attraction that combines a leisurely dark ride prelude with a dueling side-by-side race car finale akin to Epcot’s Test Track in Orlando, Florida.
For those interested in tracking the progress of the upcoming California Adventure renovation and Cars Land attractions, Mork suggests checking out MiceChat’s Disney’s California Adventure Project Tracker.
Source: Trademork.com
Read more: The Disney Blog - Luigi’s Flying Tires and other trademarks mean new attractions




















